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You know you have the talent to make it in the beauty industry, but figuring out where to begin can feel like a mystery—and cosmetology schools often don’t

Beauty seems simple; we know it when we see it. But of course our ideas about what is attractive are influenced by a broad range of social and economic factors,

You're a busy salon owner and you want practical, effective answers to everyday business problems - fast! '30 Days to Beauty Business Success' provides instant

More than anything else, this book is a tribute to Edsger W. Dijkstra, on the occasion of his sixtieth birthday, by just a few of those fortunate enough to be i

Provides information on developing a successful aesthetic medicine practice, covering such topics as branding, defining a market, promotion, marketing, image an