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Explore the black box of business analytics and learn the methodology for managing and executing analytics projects.

Going beyond the theoretical foundation, this step-by-step book gives you the technical knowledge and problem-solving skills that you need to perform real-world

This book provides hands-on tutorials with just the right amount of conceptual and motivational material to illustrate how to use the intuitive interface for da

Using JMP statistical discovery software from SAS, Discovering Partial Least Squares with JMP explores Partial Least Squares and positions it within the more ge

Data Mining for Business Analytics: Concepts, Techniques, and Applications in Python presents an applied approach to data mining concepts and methods, using Pyt