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The rise of the Internet and social media in particular offer great opportunities for brand owners to increase business and brand recognition. While this has cl

International Transaction Journal of Engineering, Management, & Applied Sciences & Technologies publishes a wide spectrum of research and technical articles as

This two-volume set constitutes the proceedings of the 13th International Conference on Universal Access in Human-Computer Interaction, UAHCI 2019, held as part

This Book is published as a submitted PhD Thesis to Deakin university

This book offers a comprehensive assessment of the future marketing landscape, including discussion of how global digital acceleration has affected brands throu