Book excerpt: This work explores the promise of pollution prevention in contributing to sustainable development, and acknowledges the difficulty of translating national policy into enterprise-level action. After presenting an overview of pollution prevention theory and practice, other topics (including: innovation, technology transfer, total quality management, corporate culture, and organizational strategy) are explored for pollution prevention implications. Detailed cases of three business units of a U.S.-based multinational corporation are the basis for analyzing what really drives the development and transfer of pollution prevention technology. This book is designed to advance the thinking of decision makers whose primary concern is enhancing companies' environmental performance. The findings and recommendations will be useful to government policy makers, consultants, public interest groups and academics, as well as a wide range of people in companies whose actions can nurture development and transfer of pollution prevention technology.