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e-Learning for Management and Marketing in Libraries
Language: en
Pages: 165
Authors: Daisy McAdam
Categories: Language Arts & Disciplines
Type: BOOK - Published: 2006-05-19 - Publisher: Walter de Gruyter

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The contributions to the conference held in Geneva in 2003, focus on the very latest approaches to 'e-Learning'. The power and enormous diversity of this medium
E-Learning for Management and Marketing in Libraries
Language: en
Pages:
Authors:
Categories:
Type: BOOK - Published: 2006 - Publisher:

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Marketing Your Library's Electronic Resources
Language: en
Pages: 299
Authors: Marie R. Kennedy
Categories: Language Arts & Disciplines
Type: BOOK - Published: 2017-10-05 - Publisher: American Library Association

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When front line librarians improve awareness of under-utilized resources, thereby increasing demand for more of the same, it can also encourage increased fundin
Marketing Today's Academic Library
Language: en
Pages: 193
Authors: Brian Mathews
Categories: Business & Economics
Type: BOOK - Published: 2009 - Publisher: American Library Association

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In Marketing Today’s Academic Library, Brian Mathews uses his vast experience to speak directly to the academic library practitioner about matching services w
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