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Encyclopedia of Public Relations
Language: en
Pages: 1138
Authors: Robert L. Heath
Categories: Business & Economics
Type: BOOK - Published: 2013-08-20 - Publisher: SAGE Publications

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When initially published in 2005, the two-volume Encyclopedia of Public Relations was the first and most authoritative compilation of the subject. It remains th
The SAGE International Encyclopedia of Mass Media and Society
Language: en
Pages: 2169
Authors: Debra L. Merskin
Categories: Business & Economics
Type: BOOK - Published: 2019-11-12 - Publisher: SAGE Publications

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The reference will discuss mass media around the world in their varied forms—newspapers, magazines, radio, television, film, books, music, websites, and socia
The Palgrave Encyclopedia of Interest Groups, Lobbying and Public Affairs
Language: en
Pages: 1532
Authors: Phil Harris
Categories: Political Science
Type: BOOK - Published: 2022-06-20 - Publisher: Springer Nature

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The growing need for a concise and comprehensive overview of the world of interest groups, lobbying, and public affairs called for a compendium of existing rese
Encyclopedia of Science and Technology Communication
Language: en
Pages: 1145
Authors: Susanna Hornig Priest
Categories: Language Arts & Disciplines
Type: BOOK - Published: 2010-07-14 - Publisher: SAGE

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The explosion of scientific information is exacerbating the information gap between richer/poorer, educated/less-educated publics. The proliferation of media te
The SAGE Encyclopedia of Communication Research Methods
Language: en
Pages: 2013
Authors: Mike Allen
Categories: Social Science
Type: BOOK - Published: 2017-04-11 - Publisher: SAGE Publications

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Communication research is evolving and changing in a world of online journals, open-access, and new ways of obtaining data and conducting experiments via the In
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