Book excerpt: Embrace the Power of Executive Coaching As businesses become more complex, they tend to lean on their high performers to fend off competitors, innovate, and pivot to unexplored markets. But who do these executives and leaders turn to when they need to refine their own skills? Executive coaches. In The Art of Executive Coaching, Dr. Nadine Greiner takes you behind the scenes with nine stories of executive coach Alice Well and her clients. Follow along as she lets you in on the secrets, tips, and tricks to unlocking the transformative performance results leaders need. With Alice’s help, these individuals learn to adapt their personal leadership styles, illuminate their blind spots, and adopt new ways of relating and managing to benefit their teams and organizations. But it’s not all smooth sailing. Dr. Greiner shares Alice’s bumps along the way, too. With this book, aspiring executive coaches will understand why coaching works so well—why certain techniques enable leaders in sales, tech, healthcare, and more to achieve dramatic results in a relatively short time. There is no one-size-fits-all approach to executive coaching. As these stories show, you must adapt your approach to meet the unique needs, traits, and habits of each leader. That’s part of what makes the business of executive coaching thrilling—and increasingly in demand. No executive is perfect; there’s always room for improvement. The skilled executive coach helps make this possible.