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Marketing Analytics: A Practitioner's Guide To Marketing Analytics And Research Methods
Language: en
Pages: 720

Marketing Analytics: A Practitioner's Guide To Marketing Analytics And Research Methods

Authors: Ashok Charan
Categories: Business & Economics
Type: BOOK - Published: 2015-05-20 - Publisher: World Scientific Publishing Company

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The digital age has transformed the very nature of marketing. Armed with smartphones, tablets, PCs and smart TVs, consumers are increasingly hanging out on the
Marketing Analytics Practitioner's Guide, The - Volume 3: Digital Marketing
Language: en
Pages: 354

Marketing Analytics Practitioner's Guide, The - Volume 3: Digital Marketing

Authors: Ashok Charan
Categories: Business & Economics
Type: BOOK - Published: 2023-09-13 - Publisher: World Scientific

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As the use of analytics becomes increasingly important in today's business landscape, The Marketing Analytics Practitioner's Guide (MAPG) provides a thorough un
Marketing Analytics Practitioner's Guide, The - Volume 1: Brand And Consumer
Language: en
Pages: 340

Marketing Analytics Practitioner's Guide, The - Volume 1: Brand And Consumer

Authors: Ashok Charan
Categories: Business & Economics
Type: BOOK - Published: 2023-09-13 - Publisher: World Scientific

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As the use of analytics becomes increasingly important in today's business landscape, The Marketing Analytics Practitioner's Guide (MAPG) provides a thorough un
Marketing Analytics Practitioner's Guide, The - Volume 4: Retail And Statistics
Language: en
Pages: 300

Marketing Analytics Practitioner's Guide, The - Volume 4: Retail And Statistics

Authors: Ashok Charan
Categories: Business & Economics
Type: BOOK - Published: 2023-09-13 - Publisher: World Scientific

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As the use of analytics becomes increasingly important in today's business landscape, The Marketing Analytics Practitioner's Guide (MAPG) provides a thorough un
Marketing Analytics Practitioner's Guide, The - Volume 2: Product, Advertising, Packaging, Biometrics, Price And Promotion
Language: en
Pages: 354

Marketing Analytics Practitioner's Guide, The - Volume 2: Product, Advertising, Packaging, Biometrics, Price And Promotion

Authors: Ashok Charan
Categories: Business & Economics
Type: BOOK - Published: 2023-09-13 - Publisher: World Scientific

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As the use of analytics becomes increasingly important in today's business landscape, The Marketing Analytics Practitioner's Guide (MAPG) provides a thorough un
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