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Now in its fourth edition, this book is one of the leading texts on the evolution of electronic mass communication in the last century, giving students a clear

The book addresses the main media channels in society, their interdependence in light of emergent technologies, foundation theories, and traditional concepts. T

Electronic Media connects the traditional world of broadcasting with the contemporary universe of digital electronic media. It provides a synopsis of the beginn

"You might have trouble imagining life without your social media accounts, but virtual reality pioneer Jaron Lanier insists that we're better off without them.

Research consistently shows how through the years more of our time gets spent using media, how multitasking our media has become a regular feature of everyday l