Minicase. ABBA Voyage: 50 years in business!
Download or Read eBook Minicase. ABBA Voyage: 50 years in business! PDF written by Gómez Quijano, Arturo and published by ESIC. This book was released on with total page 10 pages. Available in PDF, EPUB and Kindle.
| Author | : Gómez Quijano, Arturo |
| Publisher | : ESIC |
| Total Pages | : 10 |
| Release | : |
| ISBN-10 | : 9788411921169 |
| ISBN-13 | : 8411921166 |
| Rating | : 4/5 (69 Downloads) |
Book Synopsis Minicase. ABBA Voyage: 50 years in business! by : Gómez Quijano, Arturo
Book excerpt: The setting You have just joined as the communication manager of the company that produces the ABBA Voyage show in London. You’ve been hired to create the communication plan for the show so that, once it has been established with UK audiences, you can now take it to the major European capitals. To do this, you are given the following brief.
