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A writing and planning resource that is suitable for public relations students and practitioners

Public Relations Worktext is a writing and planning resource for public relations students and practitioners.

Public Relations Worktext is a writing and planning resource for public relations students and practitioners.

Why just read about creating a PR campaign when you can actually create a campaign yourself as you learn? By combining coverage of fundamental PR campaign conce

The communications world is undergoing a seismic shift. The Web is colliding with the old way of doing things, shaking and rolling the marketing landscape as we