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Based on the results of 177 survey responses, Tobias Weigl shows that the simple transfer of managerial and organizational skills, techniques, values and cultur

China is the largest emerging market in the world, yet Western MNCs have invested significantly less there than their Asian MNC counterparts. Luo systematically

​The decision to diversify lies at the core of corporate strategy and is one of the most important decisions for top management. Matthias Knecht introduces a

The work is a practical examination of fundamental strategic issues confronted by firms competing in newly opened markets. It covers emerging markets in East As

This book analyses how China's firms in the consumer electronics (CE) sector have developed their business strategy and corporate governance during the reform p