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Please note: This is a companion version & not the original book. Sample Book Insights: #1 The Business Model Navigator is a structured methodology that helps y

This book shows the patterns of the fuzzy front end of innovation and how it can be managed successfully. Topics in this book cover traditional instruments and

Presenting a broad literature review of scholarly work in the area of Business Model Innovation, this new book analyses 50 management theories in the context of

Enhance your business and marketing planning and overcome common challenges, with this collection of the most valuable and reliable business frameworks and mode