Book excerpt: ASMR stands for Autonomous Sensory Meridian Response. A way to beat insomnia and reduce stress, ASMR is a relaxed, tingling feeling that many people report having as a response to particular stimuli, such as close personal attention, tapping, or whispering. Idiot's Guides: ASMR offers a clear explanation of its benefits, different trigger types, and how to experience its effects. Bonus content includes exclusive interviews with the top ASMR artists and online video content.