Book excerpt: Through a "Crazy" approach in writing the feature screenplay, the first half of the book guides the reader in how to create and develop: Story Idea, Characters, One Page Step Outline, and the solid script. In the second half, the book covers professional business side of the ever-changing industry by taking the reader through the work flow of Hollywood and explores how to work creatively with international countries like China in producing movies that resonate with a global audience.