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The objectives of this book are: To share what are the excitements and challenges facing in the retailing industry. To create different strategies by using the

This retail manual uncovers the key elements that separate the great retailers from the average, the killer brands from the also-rans. Covering everything from

By providing a comprehensive theoretical framework, this book aims to map the most relevant technologies that have the potential to reshape the retail industry.

How Strategy Works in an Interconnected, Automated World Leaders already know that the classic approach to strategy--analyze, plan, execute--is losing relevance

Discover the secrets of some of the world’s leading shops and online businesses. This is the book which reveals what the most successful businesses in the wor