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A Focus on Consumer Behaviours and Experiences in an Online Shopping Environment

Download or Read eBook A Focus on Consumer Behaviours and Experiences in an Online Shopping Environment PDF written by Emerald Group Publishing Limited and published by Emerald Group Publishing. This book was released on 2015-11-02 with total page 190 pages. Available in PDF, EPUB and Kindle.
A Focus on Consumer Behaviours and Experiences in an Online Shopping Environment
Author :
Publisher : Emerald Group Publishing
Total Pages : 190
Release :
ISBN-10 : 9781785608704
ISBN-13 : 1785608703
Rating : 4/5 (04 Downloads)

Book Synopsis A Focus on Consumer Behaviours and Experiences in an Online Shopping Environment by : Emerald Group Publishing Limited

Book excerpt: A Focus on Consumer Behaviours and Experiences in an Online Shopping Environment is a collection of key articles offering insights across a range of sectors. Some of the topics the book looks at include: - Influences of socioeconomic characteristics in online shopping behaviour - The role trust plays in an online shopping environment


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