Book excerpt: This book explains how AI and Machine Learning can be applied to help businesses solve problems, support critical thinking and ultimately create customer value and increase profit. By considering business strategies, business process modeling, quality assurance, cybersecurity, governance and big data and focusing on functions, processes, and people’s behaviors it helps businesses take a truly holistic approach to business optimization. It contains practical examples that make it easy to understand the concepts and apply them. It is written for practitioners (consultants, senior executives, decision-makers) dealing with real-life business problems on a daily basis, who are keen to develop systematic strategies for the application of AI/ML/BD technologies to business automation and optimization, as well as researchers who want to explore the industrial applications of AI and higher-level students.