Book excerpt: In this volume, Chinese Auspicious Culture, we examine how Chinese folk customs have evolved over the centuries to become a natural science that includes a combination of multidisciplinary thoughts such as philosophy, geography, zoology, architecture and psychology. All these are elements of Chinese auspicious culture, which has been practised by the Chinese for fortune, prosperity and longevity. In order to survive in a world beset with calamities, the ancient Chinese had developed a variety of taboos and customs that must be observed, and they remain the guidelines for the people today.