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Competitor Intelligence

Download or Read eBook Competitor Intelligence PDF written by Andrew Pollard and published by Financial Times/Prentice Hall. This book was released on 1999 with total page 0 pages. Available in PDF, EPUB and Kindle.
Competitor Intelligence
Author :
Publisher : Financial Times/Prentice Hall
Total Pages : 0
Release :
ISBN-10 : 0273637096
ISBN-13 : 9780273637097
Rating : 4/5 (96 Downloads)

Book Synopsis Competitor Intelligence by : Andrew Pollard

Book excerpt: This text for business executives is both a strategic treatment of the need for competitor intelligence and a tactical guide to how to go about obtaining the same. It provides the tricks of the trade and includes case illustrations, key success and failure factors, skills and techniques.


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