Data Mining for Design and Marketing
Download or Read eBook Data Mining for Design and Marketing PDF written by Yukio Ohsawa and published by CRC Press. This book was released on 2009-01-26 with total page 338 pages. Available in PDF, EPUB and Kindle.
Author | : Yukio Ohsawa |
Publisher | : CRC Press |
Total Pages | : 338 |
Release | : 2009-01-26 |
ISBN-10 | : 9781420070224 |
ISBN-13 | : 1420070223 |
Rating | : 4/5 (24 Downloads) |
Book Synopsis Data Mining for Design and Marketing by : Yukio Ohsawa
Book excerpt: Data Mining for Design and Marketing shows how to design and integrate data mining tools into human thinking processes in order to make better business decisions, especially in designing and marketing products and systems.The expert contributors discuss how data mining can identify valuable consumer patterns, which aid marketers and designers in de