Book excerpt: Most organizations, businesses, and schools, and even many individuals, have their own websites. Building a website draws on a number of different skills, and thus can be a valuable learning experience for students. This book introduces readers to the fundamentals of planning, designing, building, and launching their own websites. It simplifies complex concepts and encourages website creation and experimentation. It updates an earlier website-building edition with new guidance on cutting-edge technologies, including those for the mobile platforms that are more important than ever. Readers will also benefit from new content that acknowledges the importance and impact of social media.