Book excerpt: Overview You will learn how to build optimal portfolios that account for investor biases. Content - What Is Behavioral Finance? - The History of Behavioral Finance Micro - Incorporating Investor Behavior into the Asset Allocation Process - Overconfidence Bias - Representativeness Bias - Anchoring and Adjustment Bias - Cognitive Dissonance Bias - Availability Bias - Self-Attribution Bias - Illusion of Control Bias - Conservatism Bias - Ambiguity Aversion Bias - Endowment Bias - Self-Control Bias - Optimism Bias - Mental Accounting Bias - Confirmation Bias - Hindsight Bias - Loss Aversion Bias - Recency Bias - Regret Aversion Bias - Framing Bias - Status Quo Bias - Case Studies - Gender, Personality Type, and Investor Behavior - Investor Personality Types - Neuroeconomics: the Next Frontier for Explaining Investor Behavior Duration 3 months Assessment The assessment will take place on the basis of one assignment at the end of the course. Tell us when you feel ready to take the exam and we’ll send you the assignment questions. Study material The study material will be provided in separate files by email / download link.