Book excerpt: The Equality Effect is almost magical. In more equal countries, human beings are generally happier and healthier, there is less crime, more creativity and higher educational attainment. Danny Dorling delivers all evidence that is now so overwhelming that it should be changing politics and society all over the world. For the past four decades, many countries, including the US and the UK, have chosen the path to greater inequality on the assumption that there is no alternative. Yet even under globalization, other nations continue to take a different road. The time will come when The Equality Effect will be as readily accepted as women voting or former colonies gaining independence—and it will come very soon. From one of the world's top social scientists comes a compelling argument for public policy to prioritize equality, fully-evidenced with statistics and sprinkled with black and white illustrations. Most importantly, he demonstrates where greater equality is currently to be found, and how we can set The Equality Effect in motion everywhere. Danny Dorling is a social geographer and the Halford Mackinder Professor of Geography at the University of Oxford. His work concerns issues of housing, health, employment, education and poverty. He has written extensively about the widening gap between rich and poor and his work regularly appears in the media.He is author The No-Nonsense Guide to Equality; The Atlas of the Real World; Unequal Health; Inequality and the 1%, and Injustice: Why social inequalities persist. His views are often sought by policy makers.