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Course names: European Business. Degrees: BABS; European BABS; Politics; Economics. The module is usually an elective except on specialised European Business de

The only comprehensive textbook on Europe's business environment, examining the region's economics and policies in social, political and historical contexts.

Examining the different environments which shape the conduct of business in Europe, this book explains the main determinants of the business environment. The ma

The third edition of European Business is published at a time of turbulence in Europe. This uncertainty puts Europe's unique business environment at risk. Key f

Fundamental theories and concepts for understanding how business is done in Europe, linked to the current European business environment through a range of up-to