Search Results

In the information age, intellectual property rights such as patents, copyrights, and trademarks are among companies' most valuable assets. Today, managers and

Edited by IP communications expert Bruce Berman, and with contributions from the top names in IP management, investment and consulting, From Assets to Profits:

Praise for Business Power Creating: New Wealth from IP Assets "Business Power is an essential handbook for every business leader. Creating and growing IP is a c

Attorney and author Andrew J. Sherman approaches business using a simple, attractive metaphor: Businesspeople are farmers - or, at least, they should be. Entrep

Start with What Works helps you to create new growth opportunities using the resources you already have at hand. It sounds obvious but frequently, managers disc