Generation Rx
Download or Read eBook Generation Rx PDF written by Greg Critser and published by Houghton Mifflin Harcourt. This book was released on 2005 with total page 323 pages. Available in PDF, EPUB and Kindle.
Author | : Greg Critser |
Publisher | : Houghton Mifflin Harcourt |
Total Pages | : 323 |
Release | : 2005 |
ISBN-10 | : 9780618773565 |
ISBN-13 | : 0618773568 |
Rating | : 4/5 (65 Downloads) |
Book Synopsis Generation Rx by : Greg Critser
Book excerpt: Examines the possible consequences of the growth of prescription drug use and the impact of direct-to-consumer promotion (DTC) and off-label marketing.