Book excerpt: It's here at last. A real guide to failure from someone who really knows his stuff! Let's get something straight. Failure is not this big, bad monster. Failure is a crucial part of life and a precursor to that thing called success. In fact, there are so many great lessons to be gained that we can't afford not to fail. With a sense of humour and a sense of purpose, we can fail fantastically. How to Fail Fantastically offers up 11 steps to failure that show the real value of failure. However, there are no guarantees. As this guide demonstrates, failure is a fickle beast. The more you do, the more you push on through life and adversity, the harder it is to fail. This is an ideal guide for anybody wanting more out of life: salespeople, marketers, writers, artists, entrepreneurs, comedians, athletes, and anyone who a puts a piece of themselves out there to be judged.