Book excerpt: Taking a unique "Market Value" approach this book challenges the conventional wisdom of how to ask for a raise. Through the "3 P's" method, the reader is first encouraged to Prepare their rationale for the raise through a system of self assessments to determine their "Marketplace Value," then develop and refine their own Presentation of Value, and finally to embrace an attitude of Professionalism throughout the process. By incorporating the "No-risk" approach this book provides, the reader enters the pay discussion without risk of jeopardizing their career and future raise and promotional considerations. If you have ever wanted a surefire approach to asking for a raise, this is it.