Book excerpt: Think poor, be poor. Think rich, be rich. SMART will lead you to rich. It will show you, with lively anecdotes and a touch of theory, how to convert the powerful intangibles of thought to the profitable tangibles of behavior and money. Almost anyone can program their mind with negative thoughts to become poor, or with positive thoughts to become rich. They can do that by flipping the bonehead bloopers of Losers that led them to poverty. Or they can embrace the positive, productive mindsets and behaviors of Winners that led them to prosperity. SMART will demonstrate the power of either approach.The author, Pete Geissler, is a successful writer, professor, and entrepreneur. He admits up front to being an imperfect and conspicuous Winner of the enduring war for prosperity. He relates with astonishing candor and authority the true tales of real people-including himself- who lost because of destructive thinking that would be comedic if it weren't so tragic. He cautions readers to avoid them ... to think and behave in opposite, constructive ways... to flip. He then flips to profiles of Winners and the nine behaviors that made them, and asks readers to follow their leads. Astute readers will laugh and cry through this marvelously entertaining and instructive book.