Book excerpt: This book summarizes recent Chinese discussions about Internet finance—a new financial business type resulting from an innovative thinking under the new normal—in the light of the actual situation of China in transformation, especially the thirst of the grass-roots economy including medium-small and micro-sized enterprises as well as residents for financial services. The Internet finance is of great significance for optimizing and upgrading the industrial structure, improving the demand structure and reshaping the economic growth mode in China. This book will interest scholars, journalists, and businesspeople.