Book excerpt: It's time to make money and give a damn You give a damn, right? You want your money to do good, but your pension is riddled with oil and defense companies. Besides, investing is a pain in the ass. It's tedious, and most sustainable and responsible investing books are as much fun as a root canal. You're fighting the urge to bury your head in the sand. What to do? There is a better way. Invest Like You Give a Damn is a different kind of investment book. It tells real life stories of people just like you. People who give a damn but who have stomped the devil of inertia and chosen to align their money with their values. Coverage includes: Why you need to give a damn about your investments Engaging investor stories to guide financial planning and investment decisions A ground-breaking financial and socially responsible investing asset allocation tool for profit and sustainability impact maximization Money makeover profiles How-to investing from one-click to deep-dive portfolio building Authored by a leading socially responsible investing expert and replete with humor and irreverence, Invest Like You Give a Damn is for everyone from college graduates waiting tables, to mid-life generation Xers, to baby boomers who want to live their ideals. Get it, read it, give a damn! Marc de Sousa-Shields is co-founder of the Social Investment Organization (SIO), a UN and World Bank advisor, and contributor to online corporate sustainability magazines including Triple Pundit and Sustainable Brands . He's worked in eighty countries, blogs at The Sustainable Century, and when not on the road, he lives in Mexico.