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This case book on Japanese companies and multinational corporations in Japan presents 12 entirely new cases studies for academics and business professionals ali

Crisis management is not a new topic in management research and teaching. Every company meets challenges and crisis at some point and being able to deal with th

An essential guide to the current state of Market Entry in Japan that illustrates the challenges, opportunities and routes to successfully doing business in Jap

This entirely revised and updated third edition of Market Entry Strategies continues to combine the profound explanation of internationalization theories and co

Throughout the last several decades, Korean companies have entered the world markets in a wide range of manufacturing industries with great success. How did the