Book excerpt: Watches are worthwhile investments. Of course not all watches, but only certain ones, special ones, selected ones. But not so special that you could not just buy them. At least some of them. How to recognize what in this form of investment pays off, this book is all about. Like all luxury goods, a watch must be rare and in demand to rise in value. Therefore, all consumer goods decrease in value – but not luxury goods: Luxury goods are rare, not available, scarce, durable and timeless, thus stable in value and therefore in demand. This book will give you all the details of investing in luxury watches in a nutshell and focused on the crucial information, so once you've read it, you immediately can go and buy your first watch as an investment.