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Offers state-of-the-art principles and strategies gleaned from high-profile projects to help readers manage design This guide to managing design process within

Design management (the management of design strategies, processes and projects) is an intricate subject. As the role of design in the world continues to broaden

From the bestselling author of Developing Products in Half the Time, this book presents a comprehensive approach to managing design-in-process inventory.

The premise of this book is that managers should act not only as decision makers, but also as designers. In a series of essays from a multitude of disciplines,

Providing a synthesis of practical blueprint and theoretical field guide to managing design, this comprehensive reference shows how the various disciplines of d