Book excerpt: Foundations. Introduction -- Constructing categories of difference -- Minorities, meaning, and mass media -- Articulations of difference -- The articulation of difference. Country music and redneck woman -- The construction of Arabs as enemies -- Perpetuation of the hot Latina stereotype in Desperate housewives -- Commodified racism : brand images of Native Americans -- The pornographic gaze in mainstream American magazine and fashion advertising -- Women, lipstick, and self-presentation -- Sun also rises : Stereotypes of the Asian/American woman on Lost -- Coon songs : the Black male stereotype in popular American sheet music (1850-1920) -- Homosexuality and horror : the lesbian vampire film -- Television news coverage of "Day without an immigrant.