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Public health thrives on high-quality evidence, yet acquiring meaningful data on a population remains a central challenge of public health research and practice

Social Media has transformed the ways in which individuals keep in touch with family and friends. Likewise, businesses have identified the profound opportunitie

Artificial Intelligence has revolutionized and transformed Social Media in many innovative ways. With around 3 billion people connected to various social media

This book develops a surveillance studies approach to social media by presenting first hand ethnographic research with a variety of personal and professional so

This book highlights the latest research articles presented at the second Digital Marketing & eCommerce Conference in June 2021. Papers include a diverse set of