Book excerpt: An informative and comprehensive overview of the state-of-the-art in natural language generation (NLG) for interactive systems, this guide serves to introduce graduate students and new researchers to the field of natural language processing and artificial intelligence, while inspiring them with ideas for future research. Detailing the techniques and challenges of NLG for interactive applications, it focuses on the research into systems that model collaborativity and uncertainty, are capable of being scaled incrementally, and can engage with the user effectively. A range of real-world case studies is also included. The book and the accompanying website feature a comprehensive bibliography, and refer the reader to corpora, data, software and other resources for pursuing research on natural language generation and interactive systems, including dialog systems, multimodal interfaces and assistive technologies. It is an ideal resource for students and researchers in computational linguistics, natural language processing and related fields.