Book excerpt: The fast-track MBA in presenting Imagine having instant access to the world's smartest thinking on presentations - and being shown exactly what to do to guarantee that you get your own presentations right, every time. Presentation Genius makes it easy to apply what researchers know about brilliant presentations to the real world. 40 chapters based on hundreds of cutting-edge business and psychology research projects reveal what works and what doesn't work when you're presenting. Each of the 40 chapters is a mini-masterclass in presentations, explaining the research and showing you how to apply it next time you present. In business, conventional wisdom often says one thing while research says another. Presentation Genius cuts through the noise to bring you proven research and techniques for applying it that will simply make you a better presenter. Quick to read and intensely practical, this book will bring a little presentation genius into your day. 'This book will make you a better presenter' Paul McGee - The Sumo Guy. International speaker and bestselling author 'What a great little book! There is something here for everyone. Experts will find new ideas (and some science) to test and polish their performances; novices will get a flying start with a whole range of presentation skills, which the rest of us had to learn by trial and error' Peter Judge, MBE, Attorney General of the Falkland Islands and South Georgia and the South Sandwich Islands 'An invaluable aid to anyone who wants to be sure to get information of any type across to audiences of all sizes' Dr Joanna Berry, Director of External Relations at Newcastle University Business School