Book excerpt: This is an open access book. The 2nd International Conference on Business Administration and Data Science (BADS 2022) is hosted by Kashi University and organized by the College of Economics and Management of Kashi University. The 2nd International Conference on Business Administration and Data Science (BADS 2022) is one of the series of activities for the 60th anniversary of the founding of Kashgar University In the current situation of rapid economic development, the competition in the market is increasingly fierce. The drawbacks of traditional enterprise management and the backward management concept have seriously hindered the normal development of enterprises. In order to improve their competitive advantages and market share, enterprises must optimize their management methods and build a modern business administration system. In this situation, enterprises can only promote their development process by improving their business management mode and formulating scientific business management policies.