Product/market Strategies of Small and Medium-sized Enterprises
Download or Read eBook Product/market Strategies of Small and Medium-sized Enterprises PDF written by Ingolf Bamberger and published by . This book was released on 1994 with total page 440 pages. Available in PDF, EPUB and Kindle.
| Author | : Ingolf Bamberger |
| Publisher | : |
| Total Pages | : 440 |
| Release | : 1994 |
| ISBN-10 | : IND:30000043781669 |
| ISBN-13 | : |
| Rating | : 4/5 (69 Downloads) |
Book Synopsis Product/market Strategies of Small and Medium-sized Enterprises by : Ingolf Bamberger
Book excerpt: Covers the product/market behaviour of small and medium-sized enterprises (SMEs), discussing its theoretical bases and relevant empirical data. The material has been written in the context of the STRATOS international research project - a study of 1100 SMEs in six European countries.
