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Revealing Minds
Language: en
Pages: 354
Authors: Craig Pohlman
Categories: Education
Type: BOOK - Published: 2007-08-24 - Publisher: John Wiley & Sons

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Revealing Minds is a practical, hands-on guide to assessing learning problems, based on the approach of All Kinds of Minds, the groundbreaking nonprofit institu
Clean Language
Language: en
Pages: 202
Authors: Wendy Sullivan
Categories: Psychology
Type: BOOK - Published: 2008-10-24 - Publisher: Crown House Publishing

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This book will teach you a new way to communicate which gets to the heart of things! By asking Clean Language questions to explore the metaphors which underpin
PHP and MySQL For Dummies
Language: en
Pages: 472
Authors: Janet Valade
Categories: Computers
Type: BOOK - Published: 2009-11-10 - Publisher: John Wiley & Sons

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Here's what Web designers need to know to create dynamic, database-driven Web sites To be on the cutting edge, Web sites need to serve up HTML, CSS, and product
Marketing Metaphoria
Language: en
Pages: 273
Authors: Gerald Zaltman
Categories: Business & Economics
Type: BOOK - Published: 2008 - Publisher: Harvard Business Press

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"Marketing Metaphoria undresses the mind of the consumer to reveal the powerful, unconscious viewing lenses that shape what people think, hear, say, and do. The
Women, Fire, and Dangerous Things
Language: en
Pages: 633
Authors: George Lakoff
Categories: Language Arts & Disciplines
Type: BOOK - Published: 2008-08-08 - Publisher: University of Chicago Press

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"Its publication should be a major event for cognitive linguistics and should pose a major challenge for cognitive science. In addition, it should have repercus
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