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Type: BOOK - Published: 2008-10-24 - Publisher: Crown House Publishing
This book will teach you a new way to communicate which gets to the heart of things! By asking Clean Language questions to explore the metaphors which underpin
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Type: BOOK - Published: 2009-11-10 - Publisher: John Wiley & Sons
Here's what Web designers need to know to create dynamic, database-driven Web sites To be on the cutting edge, Web sites need to serve up HTML, CSS, and product
Language: en
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Type: BOOK - Published: 2008 - Publisher: Harvard Business Press
"Marketing Metaphoria undresses the mind of the consumer to reveal the powerful, unconscious viewing lenses that shape what people think, hear, say, and do. The
Language: en
Pages: 633
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Type: BOOK - Published: 2008-08-08 - Publisher: University of Chicago Press
"Its publication should be a major event for cognitive linguistics and should pose a major challenge for cognitive science. In addition, it should have repercus