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Romancing the Market

Download or Read eBook Romancing the Market PDF written by Stephen Brown and published by Psychology Press. This book was released on 1998 with total page 318 pages. Available in PDF, EPUB and Kindle.
Romancing the Market
Author :
Publisher : Psychology Press
Total Pages : 318
Release :
ISBN-10 : 0415184177
ISBN-13 : 9780415184175
Rating : 4/5 (77 Downloads)

Book Synopsis Romancing the Market by : Stephen Brown

Book excerpt: Romancing the Market is a radical rethinking of marketing understanding. The book contains essays by an international selection of the most creative contemporary marketing scholars.


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