Book excerpt: Since China's reform and opening-up in 1978, Zhejiang province has been one of the country's forerunners in economic, social and political transformation. This book focuses on Zhejiang's rural development and rural governance innovation over the past few decades. The provincial government has formulated favorable policies to facilitate the development of Zhejiang's rural areas since 1978. Zhejiang's farmers, endowed with the spirit of innovation and entrepreneurship, have created a rural development model with farmers as the center of marketization, industrialization and urbanization. This book provides systematic analysis of the reform and development in Zhejiang's rural area as a case study of China's reform and opening-up. It offers some of the best economic and governance practices developed over the past few decades in China's rural areas. It also provides invaluable insights into the future development of China's rural areas.