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Reorient your selling approach Mr. Shmooze is the parable of a man who reveals the secret shared by all superstar salespeople. Selling, in its most exquisite fo

Learn what works and what doesn't work in selling today. The authors illustrate how to meet buyer's needs and increase sales numbers.

Contemporary Selling is the only book on the market that combines full coverage of 21st century personal selling processes with a basic look at sales management

Based on a unique, customer-centric approach to selling, How to Say It(r) to Sell It provides practical, real world strategies proven to significantly increase

People don't buy from people they like. No! Your buyer doesn't care about you or your product or service. It's not your job to overcome objections, it's your bu