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Over recent decades South Korea’s vibrant and distinctive populist culture has spread extensively throughout the world. This book explores how this "Korean wa

Over the past decade, Korean popular culture has become a global phenomenon. The "Korean Wave" of music, film, television, sports, and cuisine generates signifi

This volume fills a gap in the existing literature and proposes an interdisciplinary and multicultural comparative approach to the impact of Hallyu worldwide. T

At this fascinating historical moment, this timely collection explores the new meaning of the Korean Wave and the process of media production, representation, d

In recent decades, Korean communication and media have substantially grown to become some of the most significant segments of Korean society. Since the early 19