Book excerpt: This book examines the nature and operation of social thought and language as used in everyday life, and looks at social thinking through the complex patternings and functions of discourse. It is based on extensive empirical evidence about the language of contemporary racism and nationalism, drawn from the vast corpus of the discourse of Swiss racism gathered by the author from a variety of written and spoken sources. Three principal investigations, of sociocentrism, causality and the perception of time, are used to sinuate and define the nature and working of everyday speech and reasoning. First published in English in 1990, Speech and Reasoning in Everyday Life is a major contribution to the analysis of the discourse of contemporary ideology and politics. Its theoretical contribution makes this work richly deserving of an introduction to an English-speaking audience of sociologists, social psychologists and anthropologists.