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The Best Digital Marketing Campaigns in the World II
Language: en
Pages: 266
Authors: Damian Ryan
Categories: Business & Economics
Type: BOOK - Published: 2014-03-03 - Publisher: Kogan Page Publishers

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In the second volume of The Best Digital Marketing Campaigns in the World, best-selling author Damian Ryan presents an international showcase of the most succes
The Best Digital Marketing Campaigns in the World
Language: en
Pages: 224
Authors: Damian Ryan
Categories: Business & Economics
Type: BOOK - Published: 2011-06-03 - Publisher: Kogan Page Publishers

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With the enormous growth of the internet and social media sites, digital marketing is now worth more per annum than TV advertising in the UK. Social network adv
Understanding Digital Marketing
Language: en
Pages: 432
Authors: Damian Ryan
Categories: Business & Economics
Type: BOOK - Published: 2014-06-03 - Publisher: Kogan Page Publishers

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The world of digital media is changing at a phenomenal pace. Constantly evolving technologies are transforming not just how we access our information but how we
Understanding Social Media
Language: en
Pages: 304
Authors: Damian Ryan
Categories: Business & Economics
Type: BOOK - Published: 2015-04-03 - Publisher: Kogan Page Publishers

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Understanding Social Media is the essential guide to social media for students and professionals alike. Drawing on the experience, advice and tips from dozens o
Digital Marketing Strategy
Language: en
Pages: 344
Authors: Simon Kingsnorth
Categories: Business & Economics
Type: BOOK - Published: 2016-05-03 - Publisher: Kogan Page Publishers

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The modern marketer needs to learn how to employ strategic thinking alongside the use of digital media to deliver measurable and accountable business success. D
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