The Cowboy Hero and Its Audience
Download or Read eBook The Cowboy Hero and Its Audience PDF written by Alf H. Walle and published by Popular Press. This book was released on 2000 with total page 228 pages. Available in PDF, EPUB and Kindle.
| Author | : Alf H. Walle |
| Publisher | : Popular Press |
| Total Pages | : 228 |
| Release | : 2000 |
| ISBN-10 | : 0879728124 |
| ISBN-13 | : 9780879728120 |
| Rating | : 4/5 (24 Downloads) |
Book Synopsis The Cowboy Hero and Its Audience by : Alf H. Walle
Book excerpt: "Demonstrating how the methods of popular culture scholarship can be merged with those of marketing and consumer research, a mutually beneficial strategy of analysis is showcased."--BOOK JACKET.
