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Cold calling is the fastest and most cost-effective way to find qualified prospects and generate new sales. This handbook teaches you everything you need to kno

Build your career as a successful author with this proven, no-nonsense guide to marketing your own books. In today’s competitive publishing marketplace, the b

Marketing Smart is a collection of quick, easy-to-read tips on how to improve your marketing, advertising and public relations efforts. Written by marketing gur

Successful tools, exercises, and case studies to help early childhood programs stay at capacity.

"The ultimate guidebook to brand advocacy." PORTER GALE, former VP of Marketing, Virgin America Brand Advocates are your most loyal, passionate, and engaged cus